Regional Marketing Specialist

• PE Backed consumer services company supporting skilled trades that has seen tremendous growth through acquisitions.
• Multi state presence with more than 20 companies within their portfolio.
• Culture is an employee-oriented, high performance, innovating organization, emphasizing empowerment, quality, productivity, and high integrity standards

 
WHY YOU SHOULD CONSIDER THIS OPPORTUNITY

• Expanding company with exposure to management and opportunity to grow within the organization
• Strong culture in valuing and appreciate their employee
• Great compensation, benefits, and bonus eligible!

 
LOCATION:

• Full time, direct hire role
• On-site 4 days a week in Charlotte, NC

 
WHY THIS ROLE IS IMPORTANT

• Partner with local market and field leaders to support branch-level marketing efforts that align with revenue goals, seasonal demand, and customer acquisition priorities.
• Help roll out and localize broader marketing campaigns across multiple service lines, ensuring promotions, offers, and messaging are relevant to each market.
• Coordinate with internal teams across digital marketing, paid media, CRM, call center, and operations to help turn marketing activity into measurable customer engagement and booked revenue.
• Support local market activations, including community events, sponsorships, home shows, and grassroots initiatives, while helping create repeatable playbooks for future use.
• Track campaign performance, local marketing spend, lead flow, booking trends, and ROI, providing insights and recommendations to improve results across assigned markets.

 
THE BACKGROUND THAT FITS

• 3-5+ years of marketing, field marketing, branch support, or marketing coordination experience within a multi-location, service-based, retail, or demand-driven environment.
• Strong organizational skills with the ability to manage multiple projects, timelines, markets, and internal stakeholders at once.
• Comfortable working closely with field teams, operations leaders, and cross-functional marketing partners to keep initiatives moving and aligned.
• Experience supporting customer-facing businesses where trust, urgency, local market awareness, and strong follow-through are important to driving customer action.
• Energetic, detail-oriented, and adaptable, with the willingness to travel as needed to support local events, branch activations, and market-level marketing initiatives.